People Over Profit


116 Powell Rd,
Cummington , MA 01026

Open Hours

Mon – Sat : 10:00AM – 5:00PM


It’s not Credible unless it’s JustinCredible!


The first non-equity Black owned, Woman Owned, Veteran Owned and LGBTQ owned cultivation center on the East coast. We are dedicated to community education and quality cannabis.


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Our Story

JustinCredible Cultivation, LLC, was founded in May 2018 by four entrepreneurs, who in the wake of losing everything to a hurricane, decided that there had to be a better way. Our CEO, Reginald Stanfield, used his expertise in agriculture and farming to create what has now become the First stand-alone Minority and Woman owned cultivation in Massachusetts. We also hold the honor of being the first Veteran & LGBTQ owned cultivation on the East Coast.

We recognized the need for diversity in the industry as well as the demand for quality products. Building the JustinCredible brand has been a huge feat. In so many conventions and  conferences, we see faces that don’t look like ours, while the faces that do – are behind bars. So we set out to do more than “just grow weed”. We want to educate people on the amazing benefits of  our plants as well as deflate the stigmas that have negatively affected our community for  decades. It’s greater than vindication; it’s justice.